Policies
HDR photography
PHOTOGRAFIK STUDIOS offers HDR (high dynamic range) photography for real estate. Interiors and exteriors benefit from this layered, blended style which uses bracketed exposures, and the widest angle lens to create high-impact images that convey the unique aesthetic of luxury and endless summer.
Water views and outdoor amenities are clearly visible through every interior window with HDR.
Whitest whites, and excellent color balance for even subtle tone-on-tone interiors
HOW IT WORKS: DAY OF SHOOT
Agent and photographer walk-through to choose scenes, set angles, and agree on number of images. De-cluttering the listing in advance of the shoot is imperative. Though small retouches for cords, outlets, and burnt out soffits are included in retouching, listings will benefit from advance staging prior to time of shoot to achieve best results and keep to shoot schedule. House should be lit in advance if homeowners are helping with staging, or agent should turn on all interior lights; overhead, lamps, sconces as well as curtains and blinds open throughout.
Areas to address in advance: BEDROOMS (beds & bedding, personal effects, photographs). BATHROOMS (extraneous bath & shower items, vanity clear of personal effects, mirrors clean, linens straightened). KITCHEN: (countertops cleared including island, lighting checked including range hood). LR/DEN/FAMILY: (kids’ toys, remotes, Kleenex, family photographs, rugs straightened/removed, doors to exterior living spaces open). OUTDOOR LIVING: (cushions and teak cleaned, grill cover removed, pool cleaned, sweeper removed, kids’ toys cleared, patio umbrellas opened).
Photographer uses tripod and flash and brackets are timed exposures. A series of images is shot for each scene, usually 5-9 exposures. For HDR to map correctly, images must be shot precisely. Even breezes and footfalls around tripod can affect the final image, so shoots should not be scheduled during open houses or weekends with house guests wherever possible.
HOW IT WORKS: POST-PROCESSING
We retouch all of our images IN HOUSE, with proof revisions usually finalized and delivered within 48 hours of shoot. (Friday for Monday and Saturday for Tuesday, 9am with late Monday rush option). We provide excellent advanced retouching including but not limited to: large object and snow removal, pool insertion, sky masking, lawn creation, etc. at extra cost depending on the level of retouching requested by the client.
A combination of professional photography software is used to layer bracketed images to create a final blended image which highlights all of the scene equally; exteriors easily visible through windows, interiors evenly lit including double-height ceilings, paneled rooms, lower level living areas without natural light.